Can this be true? I recently heard Pat Kitano talking about this new service. Sure enough, when I used Google Maps to search out a business I learned this is right on! Here’s how it works. Simply search for a business using Google Maps and be fairly descriptive. Search using business name and the corresponding city for best results. Then simply click the balloon on the map. You will notice a “call” link next to a business’s phone number. Click “Call” and you will then be prompted to enter your number. Click “Connect for Free” and then like magic the phone number you input will ring. Once you answer, you will here a ring. That ring is Google connecting you to the phone number and company you searched.
Because I was interested in what Google aims to do with your data I looked through the Privacy Policy. Google states that your information will only be used to place the call. Once the call is complete and Google has evaluated their service your phone number will be deleted from their servers.
Is this call free? Yes, Google picks up the cost of this call. However if you are on a cell phone your standard phone airtime rates apply.
Go Google…this is a great offering and will be sure to take off! Thanks for innovation GOOGLE!




This is huge when you consider that mobile search is quickly coming down the pipeline. You can already take Google Local on any Java-equipped mobile phone – with Click to Call you can connect directly with the business owner while on the road. Through in a GPS enabled phone – now your talking!Great blog by the way. I'll add it to my blogroll.
Thanks Joel! You bring up a good point. It's going to be interesting to see how this unfolds.
Wow, This is great. I've been playing around with it. Great blog Reg!!
[...] Google Local and Microsoft Live Local play an important role in quickly accessing local information on the Web. I’m sure you realize the positive impact these features have on their advertising revenue. I’m also sure that’s why Microsoft has gone forward with this very silent launch of Live Local free phone calls. It’s much like the Google Local free click to call feature. [...]