According to the Internet vs. Traditional Buyers Survey conducted by California Association of Realtors (C.A.R.), mapping technology continues to be one of the highest-rated features used by Internet buyers. Yet when I look around, many real estate Websites are either not leveraging maps at all or using old mapping interfaces to display homes and community [...]

Do you have duplicate contacts in your real estate database? If so, you know that removing those duplicates can be a daunting project unless you are running the new Microsoft Excel 2007 or know visual basic. However there is a really cool add-in by Brett at VBA Express that will do the trick, and you [...]

Joel Burslem handed me a Flip camera and press pass at the Inman Real Estate Connect New York. And, I’m pretty honored that he thought I’d bring him back something worthy of Inman TV. Good thing I kept it clean. Those blogger parties can get pretty wild! Actually, my goal was to uncover real obstacles [...]

Part II: The Windows Experience Index What is the Windows Experience Index? “My computer is a 5.5. Yours is a 4.8. My computer is way better than yours!” This just might be the future of technology bragging on the elementary school playground. The Windows Experience Index is a technology, native to Windows Vista machines, that [...]

Recently I was invited to the Inman Connect in New York to speak on a panel about “Marketing Your Real Estate Blog”. As you may know this can be a tricky topic. Please enjoy this video: Inman Connect – NYC 08 – Marketing Your Real Estate Blog Remember that marketing your real estate blog will [...]

Analytics software displays details about your visitors that can greatly help you both retain current visitors and gain new visitors. These metrics can also help you identify previously unnoticed website trends. But what metric is best for your real estate blog? This is where many real estate agents get stuck. My advice is to ask [...]

If you’ve started blogging for your real estate business, it’s likely the major reason was to grow your online presence or lower your monthly communication costs with potential clients. Both are very important byproducts of blogging. However soon after you start publishing posts the question comes up, “How can I get more visitors to my [...]

Part I: You’ll Be Migrating Sooner Or Later In the last week, I had 2 separate conversations with real estate agents that concerned me. The first was with an agent who just ordered a beautiful Lenovo Thinkpad X61 Series Tablet, complete with Windows XP Tablet Edition installed. The second conversation was with a real estate [...]