Is My Facebook Profile Complete? FacebookGrader Has the Answer!
By NikNik · January 30, 2009
Yes, I have Google Alerts delivered and even check my Twitter grade from time to time on Twittergrader. Who doesn’t? If you’re investing time in social media marketing, then you should be analyzing your efforts with a variety of analytics resources.
When it comes to helping my friends, colleagues and clients establish a Web presence I suggest creating a Facebook Profile (as one of many online strategies). Facebook, as most of us know, is the largest online network with over 150 million users. It offers abundant opportunities for building relationships (both on and offline). Real Estate Professionals can easily drill down to a local level by connecting with their local sphere, joining local groups, creating their own group or fan page (among other things). But before going crazy with applications and groups….you need to make sure your profile is COMPLETE!
One super duper easy way to find out what your profile needs is by using FacebookGrader. It’s another great offering by Hubspot. Facebook Grader will analyze the number of friends you have, the power of your network, the completeness of your profile and a few others. I tried this bad boy out expecting to receive a score of 100 (hey now…I AM an overachiever…or I like to think I am). Instead I received an 88 because I was missing a few important details in my bio and I never specified a business location. FacebookGrader caught a few areas that I didn’t realize were incomplete. Since updating, I’ve now been bumped up to a 99.1. Guess there’s always room for improvement! BTW- You can even grade your business page!
So if you’re serious about making waves online…then you need to make sure that you’re giving people what they need to learn more about you and make it easy for them to connect with you! So I dare you to give FacebookGrader a try and let me know what you think?!
PLEASE NOTE: This service is still fairly NEW, so it may occasionally give you an error. Just try again or check back shortly (probably a minor hiccup). Also, join the FacebookGrader Fan Page to connect with other users and the developers.
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Thanks NikNik! I will definitely enjoy torturing myself with this new tool. 99.1? Your an uber-overachiever!
Even though I’m a former elementary school teacher, I’d probably get an F for the FB grade. I want to learn how to use it more in real estate and I’m getting there. Small learning curve to overcome!
Joe & Chris- Thanks for sharing your thoughts! One thing to remember is that you may not want your profile COMPLETELY filled in with every last detail….especially for safety reasons. So I think no matter your grade…focus on providing a thorough, yet spicy (your spice level of course) overview of YOU (but you as you are offline).
Thanks for the heads up…I only got a 55. Got some work to do!
I have a lot to learn
Rob & Corey- We all started with a blank canvas at some point! Just remember to add what feels comfortable to you. And although you may feel compelled to add business info/branding…resist the urge! Instead, get personal (not TOO personal) but add media that reflects your hobbies and interests. This way we can get to know YOU better. Add BIZ info to your “INFO” section on your profile page. And if you want to share more about your BIZ, create a FAN PAGE for your company or brand. People expect to learn about your BIZ on Fan Pages….but they don’t want to be bombarded with BIZ stuff on their personal profiles (unless it’s transparent moments like tweetups or convention pics,etc). That’s my 2 cents…..
NikNik,
Great Find, I use HubSpots Website Grader as a means of checking up on certain parts of my SEO efforts.
I wish the Facebook grader was as thorough as the website grader. I like how the website grader tells me what I am doing wrong.
Today, I got a 69/100. I will tinker with some things to see if I can make my grade go up!
Brendan- The Website grader is definitely more robust that TwitterGrader and FacebookGrader. But at least FacebookGrader has callouts for improvement. I thought I had everything filled out (I mean EVERYTHING)…..but it highlighted a business location and a few others that I had missed.
Also, not everyone wants EVERYTHING filled out…so 69 could be a sensational score for what YOU want to share.
NikNik I am just thinking of joining Facebook so this is excellent advise..exactly what i was looking for..you get 100% from me.. :0)….I have been locked out of my twitter account for a week