Comments on: Real Estate Marketing: Carving Your Niche http://www.mytechopinion.com/2009/06/real-estate-marketing-carving-your-niche.html Technology for Real Estate Sat, 11 Feb 2012 09:40:02 +0000 hourly 1 http://wordpress.org/?v=3.3.1 By: Ann http://www.mytechopinion.com/2009/06/real-estate-marketing-carving-your-niche.html#comment-66232 Ann Thu, 10 Nov 2011 10:28:16 +0000 http://www.mytechopinion.com/?p=1355#comment-66232 I am wondering if any marketing firms are working specifically with real estate clients? Do the firms write separate blogs for each client or is there some way to use the same blog for all? I am wondering if any marketing firms are working specifically with real estate clients? Do the firms write separate blogs for each client or is there some way to use the same blog for all?

]]> By: Agi Anderson http://www.mytechopinion.com/2009/06/real-estate-marketing-carving-your-niche.html#comment-66220 Agi Anderson Thu, 03 Nov 2011 06:25:35 +0000 http://www.mytechopinion.com/?p=1355#comment-66220 The days of "All About the Agent" are gone. It's about being a community/neighborhood expert. That means knowing everything there is to know, sharing blogs and videos that provide valuable info about lifestyle! The days of "All About the Agent" are gone. It's about being a community/neighborhood expert. That means knowing everything there is to know, sharing blogs and videos that provide valuable info about lifestyle!

]]> By: Larry Brewer http://www.mytechopinion.com/2009/06/real-estate-marketing-carving-your-niche.html#comment-66219 Larry Brewer Thu, 03 Nov 2011 06:21:19 +0000 http://www.mytechopinion.com/?p=1355#comment-66219 If realtors would focus on the demographics of the customers they want to service, and market to them instead of trying to catch every fish in the ocean, success would be a lot easier. That's easy to say, but hard to do. i know because I battle those demons every day myself. If realtors would focus on the demographics of the customers they want to service, and market to them instead of trying to catch every fish in the ocean, success would be a lot easier. That's easy to say, but hard to do. i know because I battle those demons every day myself.

]]> By: Will Mansour http://www.mytechopinion.com/2009/06/real-estate-marketing-carving-your-niche.html#comment-60564 Will Mansour Thu, 16 Sep 2010 06:46:46 +0000 http://www.mytechopinion.com/?p=1355#comment-60564 <a href="http://www.parallels.com/news/id,24141" rel="nofollow">http://www.parallels.com/news/id,24141</a> http://www.parallels.com/news/id,24141

]]> By: Will Mansour http://www.mytechopinion.com/2009/06/real-estate-marketing-carving-your-niche.html#comment-60560 Will Mansour Tue, 14 Sep 2010 17:19:48 +0000 http://www.mytechopinion.com/?p=1355#comment-60560 <a href="http://www.willmansour.com...love" rel="nofollow">www.willmansour.com...love</a> the MAC keyboard http://www.willmansour.com…love the MAC keyboard

]]> By: Will Mansour http://www.mytechopinion.com/2009/06/real-estate-marketing-carving-your-niche.html#comment-60559 Will Mansour Tue, 14 Sep 2010 17:18:57 +0000 http://www.mytechopinion.com/?p=1355#comment-60559 Interesting write up. I was interviewed for my use of technology to sell real estate along with the tools I use to seal the deal. There is additional information on this article on my website: <a href="http://www.willmansor.com" rel="nofollow">www.willmansor.com</a>. Interesting write up. I was interviewed for my use of technology to sell real estate along with the tools I use to seal the deal. There is additional information on this article on my website: http://www.willmansor.com.

]]> By: The RECoach http://www.mytechopinion.com/2009/06/real-estate-marketing-carving-your-niche.html#comment-60558 The RECoach Tue, 14 Sep 2010 10:46:37 +0000 http://www.mytechopinion.com/?p=1355#comment-60558 Hi Nik Nik! Great Post...What you are suggesting "Niche", also known as "Hyper Local" Marketing can be simple really :-) We teach our Agents the Social Media Four Square (Twitter, Facebook Fan Page, Linked In, and YouTube - Along with a Blog on Posterous as their "Hub" {Just to start, then we migrate them to Wordpress})..combine that with a 30 min per Day commitment, YES I said JUST 30 minutes and you will be well on your way to "Dominating" your Market space....Wait, I almost forgot 8-/ ... ...the "Hyper Local" part..we also develop a Brand Strategy around a Geographical or Social Farm throughout that Four Square... We are seeing an Adaption Rate of about %37 amongst the 200 Agents, and results as fast as (No kidding here, I swear to you, you know me) Blog Posts reaching page #1 of Google (for 6,340,000 results) 20 Minutes!!! (Ok, so that was just one very good post, but its true!) for most we see Page #1 in about 20 days... Love reading your stuff, (Check out our New Blog!) @CBRELongBeach Hi Nik Nik! Great Post…What you are suggesting "Niche", also known as "Hyper Local" Marketing can be simple really :-) We teach our Agents the Social Media Four Square (Twitter, Facebook Fan Page, Linked In, and YouTube – Along with a Blog on Posterous as their "Hub" {Just to start, then we migrate them to WordPress})..combine that with a 30 min per Day commitment, YES I said JUST 30 minutes and you will be well on your way to "Dominating" your Market space….Wait, I almost forgot 8-/ …

…the "Hyper Local" part..we also develop a Brand Strategy around a Geographical or Social Farm throughout that Four Square… We are seeing an Adaption Rate of about %37 amongst the 200 Agents, and results as fast as (No kidding here, I swear to you, you know me) Blog Posts reaching page #1 of Google (for 6,340,000 results) 20 Minutes!!! (Ok, so that was just one very good post, but its true!) for most we see Page #1 in about 20 days…

Love reading your stuff, (Check out our New Blog!)

@CBRELongBeach

]]> By: 10 Resources to help you Explode in 2010 | Springs Real Estate Network http://www.mytechopinion.com/2009/06/real-estate-marketing-carving-your-niche.html#comment-60105 10 Resources to help you Explode in 2010 | Springs Real Estate Network Mon, 03 May 2010 14:40:16 +0000 http://www.mytechopinion.com/?p=1355#comment-60105 [...] 5 Carving your Niche [...] [...] 5 Carving your Niche [...]

]]> By: Anthony http://www.mytechopinion.com/2009/06/real-estate-marketing-carving-your-niche.html#comment-60050 Anthony Fri, 23 Apr 2010 09:33:02 +0000 http://www.mytechopinion.com/?p=1355#comment-60050 I think you made a good suggestion about adding a special designation--e.g., "EcoBroker"--or specializing in a niche. A lot of times it's not hard to get some type of special certification for these. I think you made a good suggestion about adding a special designation–e.g., "EcoBroker"–or specializing in a niche. A lot of times it's not hard to get some type of special certification for these.

]]> By: Paul McEwan http://www.mytechopinion.com/2009/06/real-estate-marketing-carving-your-niche.html#comment-54827 Paul McEwan Tue, 17 Nov 2009 19:48:27 +0000 http://www.mytechopinion.com/?p=1355#comment-54827 John: I could tell you but my good friend Dave DeBruyn says it in this video of him speaking at a technology meet-up here in here Vancouver Canada. <a href="http://bit.ly/3VPnR1" rel="nofollow">http://bit.ly/3VPnR1</a> John: I could tell you but my good friend Dave DeBruyn says it in this video of him speaking at a technology meet-up here in here Vancouver Canada. http://bit.ly/3VPnR1

]]> By: John Meulstee http://www.mytechopinion.com/2009/06/real-estate-marketing-carving-your-niche.html#comment-54775 John Meulstee Tue, 17 Nov 2009 05:51:55 +0000 http://www.mytechopinion.com/?p=1355#comment-54775 Does anyone know of some good resources for developing a niche? I have a few in mind but need some avenues to cultivate them. Does anyone know of some good resources for developing a niche? I have a few in mind but need some avenues to cultivate them.

]]> By: Marte Cliff http://www.mytechopinion.com/2009/06/real-estate-marketing-carving-your-niche.html#comment-43375 Marte Cliff Tue, 21 Jul 2009 14:49:03 +0000 http://www.mytechopinion.com/?p=1355#comment-43375 I love this post! In fact, I'm bookmarking it to send to my real estate ezine readers when I mail them tomorrow. I've harped about creating a niche for a long time, but you bring the message home with a creative example of how it can work to go beyond niches like "first time buyers" or "waterfront mansions." Far too many of the agents I meet in my role as a real estate copywriter have no direction whatsoever. They're afraid to go after a niche for fear of missing a customer in some other area. I can understand that if they live in a small community - because some niches would only have one listing or sale in a year's time - but for those in large communities, creating a niche is really the only sensible way to go. No one can be an expert on everything, but any ambitious, intelligent, and motivated agent can become the "go to" person in their own niche. Marte Cliff, Real Estate Copywriter writer@marte-cliff.com I love this post! In fact, I'm bookmarking it to send to my real estate ezine readers when I mail them tomorrow.

I've harped about creating a niche for a long time, but you bring the message home with a creative example of how it can work to go beyond niches like "first time buyers" or "waterfront mansions."

Far too many of the agents I meet in my role as a real estate copywriter have no direction whatsoever. They're afraid to go after a niche for fear of missing a customer in some other area. I can understand that if they live in a small community – because some niches would only have one listing or sale in a year's time – but for those in large communities, creating a niche is really the only sensible way to go.

No one can be an expert on everything, but any ambitious, intelligent, and motivated agent can become the "go to" person in their own niche.

Marte Cliff, Real Estate Copywriter

writer@marte-cliff.com

]]> By: Mike Taylor http://www.mytechopinion.com/2009/06/real-estate-marketing-carving-your-niche.html#comment-39162 Mike Taylor Mon, 22 Jun 2009 04:56:53 +0000 http://www.mytechopinion.com/?p=1355#comment-39162 Great advice. Niches are becoming more and more important every day. If you can successfully carve out your own niche, it is hard to displace you no matter what. Great advice. Niches are becoming more and more important every day. If you can successfully carve out your own niche, it is hard to displace you no matter what.

]]> By: NikNik http://www.mytechopinion.com/2009/06/real-estate-marketing-carving-your-niche.html#comment-39119 NikNik Sun, 21 Jun 2009 15:15:52 +0000 http://www.mytechopinion.com/?p=1355#comment-39119 John- Thanks for shooting and sharing all those helpful videos! Nick- You know this strategy well! ;) Jean- Our server was down briefly...but you should have received the copy of "Twitter for Real Estate Twits" I sent you directly! Let me know if you have any questions! John- Thanks for shooting and sharing all those helpful videos!

Nick- You know this strategy well! ;)

Jean- Our server was down briefly…but you should have received the copy of "Twitter for Real Estate Twits" I sent you directly! Let me know if you have any questions!

]]> By: Jean Gallagher http://www.mytechopinion.com/2009/06/real-estate-marketing-carving-your-niche.html#comment-39025 Jean Gallagher Sat, 20 Jun 2009 19:27:07 +0000 http://www.mytechopinion.com/?p=1355#comment-39025 I tried to download the Twitter eBook from two different computers. Seems to be a problem as I can't get it from either place. Can you send me another link or a pdf? Thanks. Your site is excellent. I'm really enjoying the information and finding it useful. I work with real estate agents in the Beverly Hills area to help them increase their exposure (and their business) without increasing their advertising dollars. I tried to download the Twitter eBook from two different computers. Seems to be a problem as I can't get it from either place. Can you send me another link or a pdf? Thanks. Your site is excellent. I'm really enjoying the information and finding it useful. I work with real estate agents in the Beverly Hills area to help them increase their exposure (and their business) without increasing their advertising dollars.

]]> By: Nick Bastian http://www.mytechopinion.com/2009/06/real-estate-marketing-carving-your-niche.html#comment-38845 Nick Bastian Thu, 18 Jun 2009 22:52:50 +0000 http://www.mytechopinion.com/?p=1355#comment-38845 I agree... It is hard for agents to be "everything to everyone." Finding a niche and working with like-minded people sure can make life a lot more fun. :-) I agree… It is hard for agents to be "everything to everyone." Finding a niche and working with like-minded people sure can make life a lot more fun. :-)

]]> By: Paul McEwan http://www.mytechopinion.com/2009/06/real-estate-marketing-carving-your-niche.html#comment-38825 Paul McEwan Thu, 18 Jun 2009 14:42:51 +0000 http://www.mytechopinion.com/?p=1355#comment-38825 Thanks NikNik. I have been in advertising,design and branding for some time but now re-tooling things to connect with my passion of Real Estate, creative and community (niche - my own advice - oi). The blog is new-ish and culled down. My business site is in business planning mode. It's everything I can do to hold back and do the BP first before publishing. I am really excited about it. Thanks for tweeting that bit too BTW. Thanks NikNik. I have been in advertising,design and branding for some time but now re-tooling things to connect with my passion of Real Estate, creative and community (niche – my own advice – oi). The blog is new-ish and culled down. My business site is in business planning mode. It's everything I can do to hold back and do the BP first before publishing. I am really excited about it. Thanks for tweeting that bit too BTW.

]]> By: john harper http://www.mytechopinion.com/2009/06/real-estate-marketing-carving-your-niche.html#comment-38823 john harper Thu, 18 Jun 2009 13:05:48 +0000 http://www.mytechopinion.com/?p=1355#comment-38823 Here are some great videos of Kelly Lise Murray talking about Divorce This House <a href="http://tinyurl.com/nkb4b5" rel="nofollow">http://tinyurl.com/nkb4b5</a> Here are some great videos of Kelly Lise Murray talking about Divorce This House
http://tinyurl.com/nkb4b5

]]> By: NikNik http://www.mytechopinion.com/2009/06/real-estate-marketing-carving-your-niche.html#comment-38716 NikNik Wed, 17 Jun 2009 16:02:50 +0000 http://www.mytechopinion.com/?p=1355#comment-38716 Paul, I have to say, I LOVE your surfing-niche marketing analogy....too smart! I just really liked the picture! :) Stopped by your blog....looks like you're the new kid on the block but have some really insightful advice and strategies to offer. PS- Congrats on your marriage and finding a love that's fiery and fun...those are the best ones, if I do say so myself! I look forward to more of your smart and stylish comments and craziness! Woohoo! Paul,

I have to say, I LOVE your surfing-niche marketing analogy….too smart! I just really liked the picture! :)

Stopped by your blog….looks like you're the new kid on the block but have some really insightful advice and strategies to offer. PS- Congrats on your marriage and finding a love that's fiery and fun…those are the best ones, if I do say so myself!

I look forward to more of your smart and stylish comments and craziness! Woohoo!

]]> By: Real Estate Marketing: Carving Your Niche - Orkutadda.com - Orkut scraps, orkut graphics, orkut, scraps, html, graphics, glitter, codes, tools, layouts, profiles, scrapbook http://www.mytechopinion.com/2009/06/real-estate-marketing-carving-your-niche.html#comment-38694 Real Estate Marketing: Carving Your Niche - Orkutadda.com - Orkut scraps, orkut graphics, orkut, scraps, html, graphics, glitter, codes, tools, layouts, profiles, scrapbook Wed, 17 Jun 2009 15:24:56 +0000 http://www.mytechopinion.com/?p=1355#comment-38694 [...] the original post here:  Real Estate Marketing: Carving Your Niche Comments (0) Dharti se aasmaa tak, aasmaa se dharti [...] [...] the original post here:  Real Estate Marketing: Carving Your Niche Comments (0) Dharti se aasmaa tak, aasmaa se dharti [...]

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