Clean Duplicates in your Real Estate Database with a Free Add-In Technology for Excel

By Reggie · January 27, 2008 · Leave a Comment 

Do you have duplicate contacts in your real estate database? If so, you know that removing those duplicates can be a daunting project unless you are running the new Microsoft Excel 2007 or know visual basic. However there is a really cool add-in by Brett at VBA Express that will do the trick, and you don’t have to buy any new technology. Simply download the handy Excel Add-In titled “The Duplicate Master” for Excel 2000 and later. With this add-in you can filter out those duplicates by cells, entire rows or even multiple workbooks.

Use this Excel Add-In for your real estate business if you would like to:

• Highlight duplicate cells
• Delete duplicate cells
• Extract unique cells or rows
• Extract and count the number of duplicate cells or rows
• Run a row match on any number of columns

Instructions for installing the add-in:

1. Extract the “The Duplicate Master” for Excel.
2. Open Excel and select Tools, Add-In and then select Browse. Now locate the add-in file we have saved top the computer.
3. Select The Duplicate master.xla and select OK.
4. Check The Duplicate Master.
5. Now look for the new options in the Tools menu. You’ll see The Duplicate Master.

Marketing Your Real Estate Blog

By Reggie · January 18, 2008 · 4 Comments 

Recently I was invited to the Inman Connect in New York to speak on a panel about “Marketing Your Real Estate Blog”. As you may know this can be a tricky topic. Please enjoy this video:

Remember that marketing your real estate blog will come in many forms. Here are a few more ideas:

1. Start with properly formatted HTML
2. Create remarkable and link worthy content
3. Syndicate original content: Ezine Articles, GoArticles
4. Social Bookmarks: StumbleUpon, Digg and Del.icio.us
5. Participate in communities: ActiveRain, Zolve, RealTown, Trulia Voices, etc
6. Guest post on popular blogs
7. Analytics Software: Google Analytics, Clicky, CrazyEgg
8. Conduct interviews with opinion leaders
9. Widgets: MyBlogLog, WidgetBox

8 ways analytics software will help build a broader audience

By Reggie · January 13, 2008 · 5 Comments 

1. Unique Visitor Tracking: Visitors are a good way of tracking your website or blog traffic. So Unique Visitors are a great way of monitoring new traffic. You will be looking for your monthly number of unique visitors to trend upwards month after month.

 

2. Referring URL’s: I absolutely love this feature of analytics software. In my opinion Clicky is the best at giving me complete URL’s for referring pages. This data is extremely useful when tracking marketing campaigns for your listings, blog interviews, carnivals and lots more. You can see a specific number of unique visitors that came from a particular page or domain.

 

3. Searches & Keywords: Knowing what your website / blog visitors are searching to find you is very useful. Think of viewing your visitors search terms as understanding their goal in coming to your website. Gold mine! You’ll understand the content that is working so you can write more in that area.Also use the searched terms provided by your analytics software to track the effectiveness of your optimization strategies. Say your primary search term is “Dublin Ca Real Estate.” Analytics software will help you identify whether or not any searchers are finding you with those search terms. If you see they are not, you can increase your keyword density around those words.

 

4. Outgoing Clicks or Exit: Understanding where your visitors are leaving your site is important. Did they leave because they were uninterested, confused, or just because they didn’t want to proceed the way you were offering? Based off your exit page stats you can make adjustments to slow abandonment rates. For example you may learn that users are getting to your IDX MLS search but you require sign-in. The website visitors are leaving your search tool, looking for another site without registration. A simple fix may be to move the registration, and give more information upfront.

 

5. Screen Resolution, Browser etc: When first developing your website / blog you probably didn’t know a lot about your potential readers screen resolution. So you had to build your layout based on what little information you had available. However with analytics software you can track your visitors screen resolution. How many visitors have resolution lower than your site width can fit? If it’s a big segment you may want to redesign to stop unneeded scrolling.

 

6. Filter Viewers: As you take a closer look at particular characteristics of your visitors, you may have the need to segment your results. This is where Filters come in. Filter only users of a particular Web browser, Country, or even referrer domain. Maybe you want to filter out a specific IP address of your work? By eliminating those visits you gain a deeper understanding of your true visitor count.

 

7. Bounce Rate: If the bounce rate is high, you may need to tailor that page better…maybe redisplay the content. You may also look at the referrer URL and compare bounce rates. Are some traffic sources higher quality? If so, you can focus on gaining more traffic from those referrers.

 

8. Site Overlay: Google, CrazyEgg and a few others provide the ability to overlay your metrics on your website / blog to see exactly where users are clicking. Wouldn’t it be powerful to understand how Digg users are interacting with your site compared to StumbleUpon users? How about Google search traffic, how do they interact with your site compared to Yahoo search traffic?

 

Are you missing hidden opportunities to grow your real estate blog readership?

By Reggie · January 12, 2008 · 4 Comments 

If you’ve started blogging for your real estate business, it’s likely the major reason was to grow your online presence or lower your monthly communication costs with potential clients. Both are very important byproducts of blogging. However soon after you start publishing posts the question comes up, “How can I get more visitors to my blog? And how do I retain more of my current traffic?”

Although there are many strategies for attracting new readers to your real estate blog, one basic strategy is to closely follow your website analytics software. If you don’t already use one…start now! I use three different analytics packages: Google Analytics, Clicky Web Analytics and CrazyEgg. Google Analytics is free up to 5 million page views a month. Clicky and CrazyEgg both have a limited free version and a few tiers of paid plans.

However before you jump in to your metrics and get overwhelmed, start by asking yourself a few key business questions about your real estate website or blog that you would like answered. The questions could be:

1. How do I convert more visitors with my IDX MLS tool?
2. How do I gain more subscribers to my Buyer or Seller eBooks?
3. How do I get more visitors to search local communities on my blog?
4. How do I get more visitors to subscribe to my RSS feed?

Once you’ve come up with the questions, you can analyze your data to help find the answers. This method should prevent you from being overwhelmed by the aggregate data and make better use of your time.

Next I will explore specific ways analytics software can help build a broader audience for your real estate blog.

Does Google have the perfect Gadget for your Real Estate blog?

By Reggie · January 3, 2008 · 3 Comments 

Over the Holidays I took some time to look closely at Google’s new Gadgets for your blog. I was very surprised to see how many gadgets were out there. These Gadgets are the same offered on the popular iGoogle. I immediately thought about the real estate agent looking to add a bit of flare to their blog by providing relevant data to their geographic area. Many of the Google gadgets allow the blog owner to customize results by zip code.If you are more interested in using Gadgets for your own self promotion, you could always develop your own.

Adding YouTube Video To Your Next Real Estate PowerPoint

By Reggie · December 16, 2007 · 3 Comments 

The impact of YouTube’s video sharing technology is hard to miss. Not only can you find any video imaginable on YouTube, but real estate professionals are leveraging the free bandwidth and enormous popularity to promote their own commercials, video testimonials, local community footage and lots more. However the need to leverage your video in a listing presentation, kiosk, or window display may arise. So let’s talk about how you embed that video into your next PowerPoint presentation.

This is a very straight forward task and can be achieved using a YouTube Video add-In created by Shyam at skp.MVPS.org. The Add-In works for PowerPoint 97’ to current. Keep in mind however the video is streaming, so you will need a live Internet connection to display the video in your PowerPoint.

THIS EXAMPLE IS FOR POWERPOINT 2007. For other versions of PowerPoint, click here.

To get started, download the YouTube Video Add-In here. Start by unzipping the folder.

1. Open PowerPoint, and click the Office Button.
2. Click PowerPoint Options then select the Add-Ins tab.
3. Click PowerPoint Add-ins from the Manage drop down and click Go.
4. From the Add-Ins windows click Add New.
5. Locate the folder you downloaded and unzipped. Select the Add-In YouTubeVideo2k7.ppa.
6. Choose Enable Macros if prompted.

Congratulations, the YouTube icon should now be added to your toolbar as seen below. To use, simply click the button and follow the simple 4 step process.

Sidebar "Bling" Cross Promotes Your Online Presence

By Reggie · December 10, 2007 · 12 Comments 

These days real estate professionals are members of social sites, online communities, blogs and more. So how do we deliver a consistent brand and message over so many tools? Also how to we channel interested parties to our other communities? One way is to use a similar sidebar for each application.

Introducing the BLING Widget for Real Estate Agents

Since we have not seen the perfect sidebar bling application for you real estate agents, we developed one for you to use. You will notice in “Step 7″ I instruct you to use the full path to the icons. This is so that you can use this code on real estate networks like Activerain, Facebook and more without making further changes.

Here is an example of the buttons I have created for your use.
(Buttons from left to right: LinkedIn, Facebook, RSS, Activerain, Zolve, MyBlogLog, Google MyMaps, Friendster, Trulia Voices, Zillow and RealTown Real Estate Network.)

DOWNLOAD ZIP FILE OF BUTTONS HERE.

IMPORTANT: If you are adding this to your blog, please make a backup of your template before beginning so you can easily restore things if you need too.

Step 1:
Create a new folder on the root directory of your website or blog and title it “bling”

Step 2:
From the icons I’ve created, choose the specific icons you want to use on your sidebar widget and add them to your newly created folder titled “bling”. (Note: Choose either the .jpg files or the .png files. PNG files have a transparent background.)

Step 3:
Start by opening notepad or your HTML editor. Now you will be adding the code from each step to the blank notepad document. Please add each snippet of code to notepad in the order below. If you are advanced, the complete code is avaliable here.

Step 4
Copy the code below. Now paste into the notepad document we opened in Step 3. The code we just copied is for the header of our widget. The widget title is”Find Me Online” If you would like to use a different headline, replace those words with your own. You can also update the header and border color by replacing the hexadecimal (6 Digit) color with one from this chart.
<div style=”margin-bottom: 15px; padding: 3px; padding-bottom: 15px; border: 1px outset #0D3F70; background-color: #FFFFFF; width:210px; height:200px;”><div style=”background-color: #0D3F70; border: 3px double #FFFFFF; color: #FFFFFF; padding: 2px 3px 2px 2px; margin-bottom: 5px; font-weight: bold; text-align: center; width:200px;”>Find Me Online</div>

Step 5
Copy the text below. Now paste this code after the code above. We will be editing it as follows:

Replace [Insert URL of Personal Photo] with absolute/full URL to photo. (i.e. http://www.mytechopinion.com/images/reggie.jpg) (Tip: Ideal width is 75 pixels or less)
Replace [Insert Name] with your name
Replace [Insert Company Name] with your company or blog name
Replace [Insert Your Blog or Website URL Here] with your actual URL
<div style=”position:relative; top: 0px; left: 3px; width: 80px; height: 80px; float:left;”><img src=”[Insert Your Blog or Website URL Here]” alt=”Real Estate Technology” width=”75″ height=”72″/></div><div style=”position: relative; top: 0px; left: 3px; width: 130px; height: 80px; float:right;”><strong>[Insert Name]</strong><br />[Insert Company Name]<br /><a href=”[Insert Your Blog or Website URL Here]“>My Blog</a></div>

Step 6
Copy the code below. This is the DIV for the buttons. Please paste to our open notepade file after the previous code.
<div style=”background: #FFFFFF; top: 10px; left: 3px; width: 210px; height:50px; display:block”><!– Insert Buttons to the left of this block–></div></div><span style=”font-size:9px; vertical-align:top;”>Sidebar Bling by <a href=”http://www.mytechopinion.com”>Technology for Real Estate</a></span>

Ok, now you will start to add the buttons for your widget. 4 buttons will fit on each row. If you are using more than 4 buttons, you can add another DIV by preforming Step 6 again. This will create a 2nd row of icons.

Step 7
Earlier you added the buttons for your widget into a newly created folder. Now find the corresponding code from the options below. Then add each desired to your notepad or open editor. Look for “<!–Insert Buttons to the left of this block–>” and paste the button(s) code before it.

LinkedIn
Replace [Insert LinkedIn URL] with the link to your LinkedIn Profile.
<a href="[Insert"><img style="border-style:none" src="[Full" alt="View My Profile on LinkedIn" width="51" height="47" align="left" /></a>

Facebook
Replace [Insert Facebook URL] with the link to your Facebook Profile. Also replace [Full Path to Image] with your full URL to the image.
<a href="[Insert"><img style="border-style:none" src="[Full" alt="Friend Me in Facebook" width="51" height="47" align="left" /></a>

ActiveRain
Replace [Insert Activerain URL] with the link to your Activerain Profile or blog. Also replace [Full Path to Image] with your full URL to the image.
<a href="[Insert"><img style="border-style:none" src="[Full" alt="Read more from me on ActiveRain" width="51" height="47" align="left" /></a>

RSS
Replace [Insert RSS URL] with the link to your RSS feed URL. Also replace [Full Path to Image] with your full URL to the image.
<a href="[Insert"><img style="border-style:none" src="[Full" alt="Add My RSS Feed" width="51" height="47" align="left" /></a>

Zolve
Replace [Insert Zolve URL] with the link to your Zolve profile or blog. Also replace [Full Path to Image] with your full URL to the image.
<a href="[Insert"><img style="border-style:none" src="[Full" alt="View My Profile on LinkedIn" width="51" height="47" align="left" /></a>

MyBlogLog
Replace [Insert ByBlogLog URL] with the link to your MyBlogLog Community. Also replace [Full Path to Image] with your full URL to the image.
<a href="[Insert"><img style="border-style:none" src="[Full" alt="Join My Community on MyBlogLog" width="51" height="47" align="left" /></a>

Friendster
Replace [Insert Friendster URL] with the link to your Friendster URL. Also replace [Full Path to Image] with your full URL to the image.
<a href="[Insert"><img style="border-style:none" src="[Full" alt="Friend Me in Friendster" width="51" height="47" align="left" /></a>

MyMaps
Replace [Insert MyMaps URL] with the link to your custom Google MyMaps page. Also replace [Full Path to Image] with your full URL to the image.
<a href="[Insert"><img style="border-style:none" src="[Full" alt="View MyMaps for Location Info" width="51" height="47" align="left" /></a>

Trulia Voices
Replace [Insert Trulia Voices URL] with the link to your Trulia Voices profile. Also replace [Full Path to Image] with your full URL to the image.
<a href="[Insert"><img style="border-style:none" src="[Full" alt="View My Profile on Trulia Voices" width="51" height="47" align="left" /></a>

Zillow
Replace [Insert Zillow Profile URL] with a link to your profile on Zillow. Also replace [Full Path to Image] with your full URL to the image.
<a href=”[Insert Zillow Profile URL]“><img style=”border-style:none” src=”[Full Path to Image]” alt=”View My Profile on Zillow” width=”51″ height=”47″ align=”left” /></a>

RealTown Real Estate Network
Replace [Insert RealTown Profile URL] with a link to your profile on RealTown Real Estate Network. Also replace [Full Path to Image] with your full URL to the image.
<a href=”[Insert RealTown Profile URL]“><img style=”border-style:none” src=”[Full Path to Image]” alt=”View My Profile on RealTown Real Estate Network” width=”51″ height=”47″ align=”left” /></a>

Complete! If you have followed each step closely, you should have the complete code now. Simply copy and paste the code we created into your sidebar (keep in mind the widget is 210 pixels wide) and you will now be cross promoting yourself online. Keep in mind the same exact code can be used on your Activerain sidebar, Facebook and more.

Google Offers Free “GPS-Like” Technology for Real Estate Agents

By Reggie · December 5, 2007 · 5 Comments 

As a real estate professional you’re in and out of neighborhoods all the time. You’re expected to know your area well. But at times you still need some directional assistance. When those times arise, you may be thanking Google. Recently the Google Mobile Maps crew has launched a new “GPS-Like”’ technology called “My Location”. This new feature is freely available for most web-enabled phones, and you don’t need to have GPS on your device for it to work.

So how exactly does the My Location technology work?

Google will pinpoint your location within 1000 meters by calculating and estimating your handset location based on the unique footprint of surrounding cell towers. To start up this feature from with Google Mobile Maps, click “0” and your approximate location will be displayed on the Map. Your location will be represented by a blue dot if you have GPS or a blue dot with a light blue circle around if you do not have GPS. This dot is your approximate location.

To get started, simply text the word “bluedot” to 33669 or visit www.Google.com/gmm on your mobile device to download the application.

Other useful Google Mobile Apps:

• Search
• Gmail
• Picasa
• Goog-411
• Google Readers
• Google Docs
• Google Calendar
• YouTube

MyTechOpinion is heading to the New York Connect

By Reggie · November 22, 2007 · 7 Comments 

I’m excited to share with MyTechOpinion – Technology for Real Estate readers that I will be speaking at the Inman Blogger Connect this January in New York. I will be on the panel titled “Marketing Your Blog” on Wednesday January 9th. If you have not already purchased your connect tickets do so now, as the prices go up on 11/24/2007.

Please comment here and let me know if you will be attending.

New Buyer Tour Technology Helps Real Estate Agents Bridge the Geographical Gap

By Reggie · November 18, 2007 · 5 Comments 

With Real Estate agents looking to embrace the latest technology tools like blogging and social networking, many are noticing their buyer contacts are originating from out-of-town locations. So how does a real estate agent efficiently show local homes, without the buyer traveling for each buyer’s tour? I’m not talking about emailing MLS printouts!

SiteSeer3D is an online application that integrates with your website and allows real estate agents to show buyers 3D views of local geographic areas and points of interest. OK, I know so far I’m just describing Google Earth and Microsoft Live Maps technology. But SiteSeer3D packs in tons of other useful features by interfacing with the local MLS. For example, imagine the buyer (or buyers agent) zooming into individual properties for sale and identifying a home’s proximity to schools, parks, and downtown locations. SiteSeer3D also displays parcel boundaries, much like Cyberhomes, to help buyers understand the true size and shape of the lot. Buyers can click a “details” button on any home for sale to see listing photos, tours, physical characteristics, associated flyers, mortgage calculators, community links and resources etc.

If a real estate agent would like to give their buyer a guided tour, they can use SiteSeer3D’s remote tour guide features. This allows the potential buyer to watch his/her screen while the real estate agent takes the driver seat and explores the local homes for sale and community characteristics. This tool makes the initial preview insightful and helps eliminate showing mismatches; making the actual tour day much more productive while shorting the sale cycle.

After carefully reviewing the SiteSeer3D demo, I found the technology rather intuitive; however one challenge you may face is that they are not integrated with every MLS. When they do integrate, data flows from the MLS via a FTP data push or RETS feed. I was told by SiteSeer3D Excel import is also available although I have not personally tested the feature.

Useful Links for SiteSeer3D:
Watch a video overview of SiteSeer3D

16 Holiday Gifts for Real Estate Techies

By Reggie · November 12, 2007 · 8 Comments 

NikNik, Chad and I put together a list of some useful pieces of technology for real estate agents everywhere. Thanks to NikNik, we even have a few accessories this year. Have fun shopping!

Reggie’s Picks

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Lenovo Think Pad Tablet PC
In my opinion, convertible tablet PC’s are built for real estate agents. The tablet technology allows for real estate agents to sign contracts on screen and start the paperless revolution. This year I’m recommending the Lenovo Thinkpad X61. The Lenovo Thinkpad X61 offers Intel’s Core Duo processor, embedded EV-DO or HSDPA modem for integrated wireless broadband, long battery life and strong benchmark scores for performance. Just keep in mind to get the small 12.1 footprint, the Lenovo Thinkpad X61 does not include an integrated optical drive. [see specs]

Garmin Nuvi 660
The Garmin Nuvi 660 is the perfect portable GPS Technology with a sleek 4.3 inch display. This state-of-the-art navigation system provides 2D or 3D maps and turn-by-turn voice directions. It also offers a complete “points of interest” database for local restaurants, gas, ATM’s and more. Also stop getting surprised by accidents and road conditions with an optional traffic package from XM NavTraffic® or MSN® Direct. Even use the Nuvi 600 to play MP3’s or display JPG’s of that next listing you’re visiting on buyers tour. (also checkout the Nuvi 770) [see specs]

Wireless Broadband: USB727 or U727 Modem
Two pieces of technology every mobile real estate agent should have is wireless broadband internet and a sleek flash drive. So why not combine them. The Verizon Wireless USB727 and Sprint U727 both do exactly that. Now get a 4BG of microSD™ memory, combined with a next generation mobile broadband on the EV-DO Rev. A network. Also note, this little device comes with out-of-box support for Windows XP, Vista, Mac, and Linux.

MII Flashcam
Open houses and other real estate activities often mean you may be alone for periods of time. Your safety is of top importance! Carry the MII Flashlight, and video/audio recorder. The MII Flashcam comes with one gigabyte of RAM capable of storing 1 hour of quality audio and video. The MII also supports night vision technology, allowing you to convert evening into daytime on the 1.5” TFT-LCD color Display. The MII is water resistant and provides 3 ½ hours of continuous operation. [Sold Here].

Photoshop Elements 6.0
Do you have the right software for organizing and editing your real estate photos? Photoshop Elements provides many powerful tools in an easy to use software package. Tag your photos with keywords, use touch-up tools to enhance your photos color and contrast. Easily resize, crop and more. Even find the best photos for the MLS and print marketing by using the side-by-side viewing feature. [see features]

NikNik’s Picks

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Acme Made Laptop Cases
Acme’s laptop cases make real estate on the go—sleek, sassy, and practical! Acme Made laptop bags combine style, functionality, and affordability. Dimensions and suggestions are provided to ensure your laptop acquires the right fit. Check out “The Clyde City” for him and “The Trixy” or “Slim Cargo” for her.

Blue Tooth Headset
I can’t leave home and be expected to multi-task to my greatest potential without my Bluetooth headset. Driving and other real estate tasks become “hands-free” via wireless connection to your headset. I’m a fan of the Jabra Bluetooth Headsets, the BT2020 in particular. The BT2020 has the latest Bluetooth 2.0 technology. [see specs]

Microsoft Streets & Trips 2008
Load it onto your laptop, attach the small GPS locator and you’re good to go. Get to know a new market area, create informative brochures based on your neighborhood analysis, or create mashups of your sold properties—perfect for prelisting presentations. [take a tour]

Mobile Office
This item is so popular that it’s often sold out. Keeping your car clean when it’s used as your daily office is easier said than done. But with the Lewis N. Clark Travel Business Center, you can keep your notepads, pens, files, digital camera, flyers, snacks, etc. secure and organized. And when showing property, just fold, zip and place in your trunk.

iHome Portable Speaker for Nano
The Bose Sounddock provides great sound with minimal setup. My good friend (Sarah) even brings it on our business trips. But at $300, it’s an item you won’t want to lose or leave at an open house. Another great option for real estate agents is the iHome Portable Speaker for your Nano. At only $30, you can set the mood with quiet background tunes at your next broker’s tour/open house for a bargain!

Chad’s Picks

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Dell XPS M1330
The technology driven real estate agent needs a laptop that includes the latest multimedia functionality while remaining portable. The Dell XPS M1330 is just that. Only 0.87” thick, the XPS M1330 is a 13.3” widescreen laptop that can be configured with a hi-def LED screen, a 320 GB hard drive for ample storage space or a 64GB solid state drive for performance and reliability, up to 4GB of RAM and a slot-load DVD burner. There is also a choice between AT&T, Sprint, and Verizon for mobile broadband. [see specs]

Dell XPS 420
Thought about incorporating video and audio files into your real estate marketing plan? You’ll need a computer with tons and storage and serious power to handle file editing and conversion. The Dell XPS 420 is ready to incorporate the 45nm next generation processors. A fully configured XPS 420 includes an integrated LCD to access songs, pictures, video and system settings without using the keyboard, Adobe Elements Studio, video and audio inputs on the front panel, a remarkable 2TB of storage, a Blu-Ray drive, an eSATA connector, 10 USB ports, and a deck-top device storage area with cable routing. [see specs]

HP Officejet Pro L7680 Color All-in-One
Upgrade the printing, copying and faxing capabilities of the real estate agent in your life this holiday with HP Officejet Pro L7680 Color All-in-One. This device is fast, touting laser printer speeds from an inkjet printer. The built-in Ethernet connection allows for easy sharing of this all-in-one with multiple computers. The unusual feature of standard duplex printing makes double sided printing a breeze. [see specs]

Lexar ExpressCardTM SSD
The more multimedia based real estate technology becomes, the more storage space we need. To increase the storage capacity of your laptop computer without messing with a hard drive upgrade, look to a solid state express card drive. The Lexar Expresscard SSD can quickly add up to 16GB of extra storage to your laptop. Just slide the card into the express card slot on your machine and it is ready to use. [see specs]

Seagate FreeAgent Pro
Need to back up your real estate business? The Seagate FreeAgent Pro 750GB drive is a cutting-edge backup and storage device. The forward thinking design of the FreeAgent includes the latest and fastest external connection, eSATA, for blazing transfer speeds. For those without eSATA, a USB 2.0 and 2 Firewire ports are also available. The included software makes for simple system backups, “goof-up” safe version storage and automatic data duplication and transfers to email, an iPod or Shutterfly. [see specs]

Panasonic Lumix DMC-TZ3
A good wide-angle lens will improve real estate listing photos by including more of a room in a single shot. Without investing in a digital SLR, choices for cameras with strong wide-angle functionality are limited. The Panasonic Lumix DMC-TZ3 includes a 28mm equivalent wide-angle lens that extends to a 10X optical zoom. Optical image stabilizer aids a shaky hand, a high sensitivity mode makes shooting fast moving objects easier and the new SDHC memory cards are compatible, providing 8GB of storage on a single card. [see specs]

Color Generation Technology for your Real Estate Blog

By Reggie · November 9, 2007 · 4 Comments 

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