Recent posts

Social Media Mojo, Tools Baby…Yeah!

Social Media Mojo, Tools Baby…Yeah!

Are you feeling groovy today? Yes, no…maybe so, well let me share a little of my social media mojo with you then! I put together the following presentation recently to share some of my favorite Web and mobile solutions for finding, creating, and sharing content via your favorite social channels. In addition, you’ll notice I [...]

Forget What the Experts Say…You CAN Shortcut Your Way to Success with Social Media

Forget What the Experts Say…You CAN Shortcut Your Way to Success with Social Media

The Social Media Experts I’m a fan of will tell you that if you want to succeed in applying social media as a business strategy that it requires planning, consistency, balance, originality, relevancy, and listening…among other things. And they would be right. But when it comes to real estate marketing, many agents struggle with working [...]

Lost & Found: My Blogging Voice

Lost & Found: My Blogging Voice

The past year has been crazy for the Nicolay household…to say the least! Reggie started his new job with RPR…and has been passionately reaching out to curious agents and creating a variety of helpful resources that are soon to launch. I, on the other hand, have been extremely focused on my new company.  Agent Evolution was [...]

Why I Wanna ROCK Agent Reboot!

Why I Wanna ROCK Agent Reboot!

A great opportunity to get excited about the future of real estate, and your role in it, is headed your way. Agent Reboot is a new conference tour created by Inman News. This road show of sorts is hosted by yours truly (Woohoo!) and Daniel Rothamel. The goal of the event is to examine and [...]

The New Rules of Content Creation & Curation

The New Rules of Content Creation & Curation

Yesterday I had the opportunity of being a guest on #RTB on the Radio. Many of you may be familiar with this crew, but if you’re not…you’re really missing out! Really! So jump in and join the conversation. Michael McClure, Todd Waller, and Maya Paveza are hitting the #RTB nail on the head with each [...]

iThink iNeed iPad for Real Estate

iThink iNeed iPad for Real Estate

The future of real estate marketing, business productivity, and customer service is here. The iPad has arrived and if you think you don’t need another tech tool, think again. There are so many benefits of owning an iPad, both for personal and business use. Let’s say you called all the local Apple stores today, managed [...]

oneforty. Your Target for Twitter Tools

oneforty. Your Target for Twitter Tools

There’s an app for that! That’s what we’re told anyway. But how do you find the best apps to streamline business productivity and online sharing? When it comes to Twitter, there’s a site for that? Oneforty, and it’s “oneforty”…all lower case letters for those of you that would like to bring a smile to @pistachio’s [...]

How do you LIKE Facebook’s latest update?

How do you LIKE Facebook’s latest update?

If you’ve visited a Facebook Page today you may have noticed right away that “Become a Fan” has been replaced with “Like”. This change is aimed at improving engagement with Pages, since according to Facebook, users are more comfortable with the term “Like”. Apparently, Facebook users are also commitment phobes and “becoming a fan” equates [...]