Announcements
Next Page »
Why I Wanna ROCK Agent Reboot!
By NikNik · June 28, 2010 · 9 Comments
A great opportunity to get excited about the future of real estate, and your role in it, is headed your way. Agent Reboot is a new conference tour created by Inman News. This road show of sorts is hosted by yours truly (Woohoo!) and Daniel Rothamel. The goal of the event is to examine and identify new technologies that are shaping and changing the real estate industry, and ideas on how they are being implemented…or should be.
This one-day party, oops, I mean conference will be taking place in 12 cities. My boogie shoes are packed for: San Francisco, Los Angeles, Seattle, San Diego, Las Vegas, Portland. And then your favorite Real Estate Zebra will be rocking: Denver, Houston, Chicago, Boston, Ft. Lauderdale, Washington DC.
So what goes down at an Agent Reboot you ask?
Well, as one of your hosts I can confirm that you’ll most likely learn something you probably didn’t know already. You’ll hear about the latest innovations in real estate from local brokers and speakers, as well as from many familiar industry rockstars! You’ll be invited to stop by, connect, and “tweetup” with attendees and speakers after the event. Oh, and checking out any of the top industry products and services in the EXPO may result in a handsome reward.
How do you LIKE Facebook’s latest update?
By NikNik · April 19, 2010 · 19 Comments
If you’ve visited a Facebook Page today you may have noticed right away that “Become a Fan” has been replaced with “Like”. This change is aimed at improving engagement with Pages, since according to Facebook, users are more comfortable with the term “Like”.
Apparently, Facebook users are also commitment phobes and “becoming a fan” equates to saying “I DO” in front of your entire online network! I can see their point, but then again, I usually jump in with both feet blindfolded to swim around and explore before coming up for air.
Anyway, at first glance you may think you can no longer send updates to fans….I mean friends….or “people”. But you can, you just have to edit your page. However, I’m guessing there are more changes to come since the term “fans” still remains in some areas on the editing dashboard. But I don’t think it will be long before Facebook eradicates that term completely! Read full story
Add To My Page: Roost Social Real Estate App
By NikNik · March 5, 2010 · 19 Comments
One of the best social media strategies for real estate agents is to become your network’s trusted advisor. And of course one of the best places to put that strategy into play is, without a doubt, on Facebook. So you create a profile and import your sphere list, now what?!
Well, as a real estate professional you can easily showcase your expertise and knowledge about your market area and industry trends. One of the ways I suggest doing this is by posting status updates that offer relevant info and/or tips your network would find helpful. Now some of you are already REALLY GOOD at sharing this type of info…and you might be so good at it that you decide to create a Fan Page to focus more intently on business.
Fan Pages are becoming more popular among real estate professionals for several reasons. Most importantly, Read full story
Customize Your Facebook Profile or Fan Page with Smarter Agent!
By NikNik · February 26, 2010 · 8 Comments
You may have heard of the popular Smarter Agent Mobile Application for real estate companies and professionals….but what you may not know is that they just released a Facebook application to compliment their mobile app!
First and Foremost
Smarter Agent is a mobile app platform that can be utilized and branded by agents and brokers. The app can be downloaded by consumers to search all MLS listings in their area. And it’s important to know that Smarter Agent works on virtually all mobile phone devices. Read full story
10 Tips for Getting Reacquainted with Facebook’s New Layout
By NikNik · February 7, 2010 · 22 Comments
Facebook celebrated it’s 6th birthday in style…by launching a redesign of the home page. I was excited to be included in the initial 80 million accounts that were updated with the design on February 4th. This new layout is being rolled out to the remaining Facebook users now (Reggie’s still waiting).
I have to say I’ve been a bit annoyed with some of the recent minor changes made by Facebook, but when it comes to this new overhaul…I’m a fan! Most notably, are the cleaner home page appearance and the removal of the bottom “start” bar. The search bar is now prominently displayed in the top center of the home page, just above the News Feed. And the top blue navigation bar has been simplified to include just a few key quick launch links on the left and right sides.
Now just in case you are a tad turned around by this new layout, I put together a quick list of 10 tips for getting reacquainted with the network you know and love! Read full story
Realtor.com Launches New iPhone App & Makes Mobile Home Search Useful
By NikNik · January 12, 2010 · 10 Comments
I know the 12 Days of iPhone Apps are over, but I couldn’t help but share a brand new app that launches today! Realtor.com is making their 4 million listings accessible via the iPhone. In addition, they are providing agents and consumers with a rich set of features to make the most of their mobile experience.
Agents that already utilize Realtor.com to post their listings will be able to sync with their account via the app. Branding and contact information is carried over so that interested buyers can easily reach out to the agent, or even add the agent to their iPhone address book. In fact, an interested buyer can contact the listing agent in a number of ways with a single tap: ask a question, call agent directly, visit agent Website. Read full story
AgentPress: The Ideal Theme for Real Estate Bloggers
By NikNik · October 26, 2009 · 15 Comments
If you’ve been reading MTO for awhile you know we’re huge advocates of WordPress as a platform to power your real estate blog. And we’re not the only ones who think WordPress rocks! Matt Cutts, the head of the Web Spam team at Google, recently declared WordPress as the best blogging platform in terms of search engine optimization. He went on to say that WordPress automatically solves 80-90% of the mechanics behind SEO, making your site easily crawlable by search engines.
Now when it comes to selecting a WordPress theme that delivers a clean design, variety of options, highly optimized code, and customer support….the MTO team chooses StudioPress. Which has been a great theme option for us and our Web design clients. But now theme legend, Brian Gardner, is back and has developed AgentPress, specifically for the real estate industry. In fact, we’ve partnered with Brian to offer customization and consultation for AgentPress theme users. Read full story
Lucky Number 7
By Chad A. Johnson · October 20, 2009 · 5 Comments
Two and a half years has gone by very quickly. It seems like just yesterday that I was booting up my Windows Vista computer for the first time with excitement and anticipation. For me, it was like watching that summer blockbuster you’ve eagerly awaited in hopes of it exceeding your expectations. But, like most summer blockbusters, Windows Vista didn’t live up to expectations. It was a bloated and flawed operating system in many ways. Vista does have quite a few redeeming qualities. It was an improvement over Windows XP to the point that I never considered reformatting and going back the older OS (something I did shortly after installing Windows ME).
We are now back to a time of great anticipation. Hopes that Microsoft will redeem itself with the release Windows 7 abound. Will Windows 7 be faster? Will it ask fewer annoying questions? Will it work with all of my current software and hardware? With the Windows 7 release coming October 22, all of our questions will be answered soon enough.
That’s What You Get For Waking Up In Vegas!
By NikNik · September 28, 2009 · 1 Comment
Calling all real estate bloggers!!! Would you like to spend some time with real people who actually know what blogs are…and why they ROCK! Would you enjoy learning new tips and strategies for continuing your blog success, or perhaps launching it?! Are you wondering where the future of social media can take you, and how to push the limits of innovation while remaining effective? Do you need a vacation and time to play? Or dance? Or go to a show without leaving 20 minutes after it starts because your kids can’t sit still? (Oh, sorry…that one was for me!) If you answered “yes” to any or all of these questions, I suggest you head to REBlogWorld and the BlogWorld/New Media Expo in Las Vegas! And actually…you don’t really need a reason to go to Vegas…it’s Vegas! Woohoo! (I’m not excited…at all!)
BlogWorld officially kicks off October 15th at the Las Vegas Convention Center. The first day of the 3 day program will provide some specific niche tracks…one of which is Real Estate BlogWorld. Read full story
Regator iPhone App Delivers Quality News & Cool Interface
By NikNik · August 18, 2009 · 5 Comments
If you have an iPhone, then the new Regator app will rock your mobile world! And if you’re a lover of informative news and a sharer of all things great…you will undoubtedly be excited to find out this app launches today!
Regator.com is online hub of hand-picked blogs representing numerous content areas. Basically, you can search for and find quality blog posts on just about any topic. Read full story
Get Your Tweet On With Twitter for Real Estate Twits v.2
By NikNik · August 14, 2009 · 8 Comments
Good Twitter help can be hard to find. And when it comes to Twitter for real estate, it’s even more important to be led in the right direction or you’ll risk being labeled as a spammer. Your brand could be tarnished in real-time if you don’t learn how to reach out and connect authentically with your network. The good news is, I don’t want to see you become the latest fail whale. I’m determined to share top tools, engagement strategies and best practices to ensure your Twitter success!!! Read full story
MTO Liveblogs REBarCampSF & The Inman Connect!
By NikNik · August 3, 2009 · 4 Comments
It’s here! One crazy week in real estate! Tomorrow, REBarCampSF registration begins at 8am and the event will officially kickoff at 9am. This promises to be an exciting day of learning, sharing and connecting!
On Wednesday, the Inman Connect will get underway. I KNOW for a fact that there are some exciting presentations planned to rock the RE industry. And there may even be a little dancing…that is, if I can call upon the Inman attendees for a bit of encouragement (not for me, but Reggie may need a nudge).
MTO will be in full effect at these events and plan to share the latest happenings whether you can make it or not! Reggie has hooked us up so that we can “Cover It Live”, Chad will be snapping photos like nobody’s business, and you can count on me for some video tweets. Read full story
