The Secret to Blog Success: YEO, You Engaging Others

By NikNik · July 23, 2008 · 4 Comments 

Yes, the title gives it away! The secret to your blog success is YEO. YEO, a now popular term used by bloggers (coined by Jeff Turner) to describe the process of building your network and facilitating blog success via YOU ENGAGING OTHERS.  I’m not even going to mention the other term that makes us sweat, and also has an “e” and “o” in it. That aside, what have you done lately to reach outside your real estate blog? Have you employed tools or strategies to keep your readers enticed to come back for more great information? What about making your blog more than just a resource but a REAL community of readers who interact with each other via offline, as well as online?

Finding ways to connect offline can be more of a challenge with a larger audience, say nationwide. However, with a smaller niche blog connecting in person is great way to get involved and build relationships in the community you work in. And, of course it’s much easier.  Check out Jeff’s Rules of Engagement.

One way to throw yourself into the community mix is by joining the conversations that are happening at your local Starbuck’s, grocery store, hair salon, restaurant, etc.  Listen and gather information. And casually let people know that you are doing something great! You’re a real estate professional looking to support and connect the community via your blog. Be sure to have Read more

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Advertise to Your Local Niche via Trulia Pro

By NikNik · June 19, 2008 · 2 Comments 

If you are looking for an affordable option for advertising to your local audience, Trulia can help. Yesterday, Trulia stepped up with yet another great feature to assist real estate agents and local businesses with the launch of Trulia Pro.

With Trulia Pro, you can target up to 20 locations with unlimited local spotlight ads. Participant listings will also get a boost to the top of relevant search results. And this self-service offering is available via a low fixed fee of $39 a month, or annually for $348 (just $29 a month).

Why advertise at Trulia you say?

“Trulia is the fastest growing online real estate site with approximately 5m unique monthly users and is a top 10 real estate site.” –Rudy Bachraty

Give your brand, your service, and your listings the online visibility they need to take your business to the next level. Advertise with links to your real estate blog and/or Trulia Voices Profile to grow your network of readers, clients, and colleagues.

Oh, and if you are already using another advertising program, Trulia wants to give you 3 months FREE with the purchase of a one year subscription.

Visit the Trulia Blog to learn more!

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