NikNik

12 Days of iPhone Apps – Day 5: Tweetie 2

By NikNik · December 15, 2009 · Leave a Comment 

tweetieOn the 5th Day of iPhone Apps,
MyTechOpinion blogged to you…
It’s time to twitter like a pro,
Get Tweetie 2 now…go…go, go!

Okay, if you know me well…you know I already favor HootSuite as the ultimate real-time drip tweet tool. So  you may be surprised that I’ve chosen to write about Tweetie 2, and not the new HootSuite iPhone app that debuted last week. I’ve had some time to play around with the new HootSuite app and I do like it, and will probably use it occasionally. I also recognize that scheduling tweets and viewing trackable link stats is very helpful.

However, practicality comes into play when dealing with mobile apps vs. desktop apps.  I’m really not sure that I scheduling tweets via Read full story

NikNik

12 Days of iPhone Apps – Day 4: Ustream

By NikNik · December 14, 2009 · 1 Comment 

ustreamOn the 4th Day of iPhone Apps,
MyTechOpinion blogged to you
Ustream broadcasts live video
With it, you’re a one man show!

About Ustream Live Broadcaster:

Ustream Live Broadcaster may not be the first official app providing streaming capability from your iPhone, but the features and functionality are absolutely noteworthy! You’ll need the 3G network and wifi, but both 3Gs and 3G iPhone users can download this free app (running OS 3.1 or higher). Shoot and share your live video via Ustream, Twitter, Facebook or YouTube. You could also embed a Ustream player on your blog. Viewers can interact with your live video via chat. You can even launch a yes/no poll and receive real-time results! Read full story

NikNik

Do you really think I’m visiting your Facebook profile to look for homes? Really!?!

By NikNik · November 11, 2009 · 47 Comments 

reallySaturday night brings with it one of my most favorite TV segments…“Really!?! with Seth & Amy”. In this SNL skit, Amy Poehler and Seth Meyers share their snarky take on current affairs. So in the spirit of “Really!?”…I’m going to shed some light on “Real Estate Listings Inside Facebook”!

Let’s start with obvious failures inside Facebook…at the moment!

MyRealEstateListings (there are 2 of them, as well as a few more similarly named cohorts) but they essentially all do the same thing- create a “MyRealEstate” or “MyListings” tab on your profile. You can then click on the tab (when was the last time you clicked on a tab) to view a lack luster interface of your manually entered listings from which you can then decide to click further to obtain details, which lands you on a third party site outside of Facebook. Click for more details, really!?! Read full story

NikNik

How to Make Use of Twitter Lists

By NikNik · November 2, 2009 · 12 Comments 

niklistsTwitter has been rolling out their new Lists feature to tweeps over the last few weeks. If you’re still waiting, be patient (or whine about it in the public stream like I did). The feature was made available to me last week and unfortunately I was so busy I had to wait until the weekend to play with it. But now that I have, I’m excited to share my experience and suggestions with you.

What are Twitter Lists?

Twitter Lists are nothing more than groupings of your tweeps based on categories you choose. For example: I have 3 lists thus far, (1) RE Rockstars, (2) Tech Influencers, and (3) Keepin’ It Real. Tweeps can exist in multiple lists, but at this point it looks like you are limited to creating 20 lists. Read full story

NikNik

20 Affordable Online Marketing Tips for Your Real Estate Business

By NikNik · October 9, 2009 · 11 Comments 

marketingonlineThis week I attended C.A.R. EXPO’s  Tech Tuesday. I had a great time moderating a panel on blogging for real estate, but I was also asked to present “20 Affordable Online Marketing Tips for Your Real Estate Business”. I found it really hard not to dance, but I did manage to rap a little Beasties Boys!

I’m accustomed to presenting in a why-to, how-to style, but it was still fun to hit the audience fast and furiously with 20 takeaways for their real estate business. You may not like all of the following tips, but I wouldn’t expect you to. This list represents a wide scope of online marketing ideas, so (1) you’ll need to consider your current marketing plan and (2) decide which of the following can assist you best with your business goals.  If you have a specific question about any of the tips, leave me a comment and I’d be happy to expand further! Read full story

NikNik

10 Reasons to Tweetup & 10 Tips for Success!

By NikNik · September 8, 2009 · 15 Comments 

tweetup2Tweetups are fast becoming a fun and effective way to connect with other Twitter users in your local community! What exactly happens at these tweetups you ask? Well, usually they provide an opportunity for Twitter enthusiasts to get together offline and talk about their love of Twitter, their local flavor, and other interests.

Tweetups also give small business owners a chance to reach out to consumers (in a non-spammy way) and gain more exposure. Some local businesses will even take it a step further by sponsoring or hosting a tweetup. For real estate professionals who understand the current marketing and communication shift taking place, tweetups offer a unique way to engage with likeminded locals and grow your network. But there are many more reasons to tweetup, here are my top 10: Read full story

NikNik

How to Give Your Brand an Instant Facelift

By NikNik · August 27, 2009 · 4 Comments 

brandmeEver visited someone’s social profile only to find they are represented by a logo, building or their glamour shot, circa 92′?! Branding yourself online plays a key role in helping others learn about who you are and what you do. So don’t give people the wrong idea….that you are stiff as concrete or unwilling to age. People don’t connect with buildings and signs, people connect with people. And we can do an even better job of relating with each other if we are represented accurately. Read full story

NikNik

Get Your Tweet On With Twitter for Real Estate Twits v.2

By NikNik · August 14, 2009 · 8 Comments 

twitbook2Good Twitter help can be hard to find. And when it comes to Twitter for real estate, it’s even more important to be led in the right direction or you’ll risk being labeled as a spammer. Your brand could be tarnished in real-time if you don’t learn how to reach out and connect authentically with your network. The good news is, I don’t want to see you become the latest fail whale. I’m determined to share top tools, engagement strategies and best practices to ensure your Twitter success!!! Read full story

NikNik

Farming Twitter With DemandSpot

By NikNik · August 9, 2009 · 23 Comments 

DemandSpot is a brand new Twitter tool that aims to help real estate professionals actually farm Twitter for local leads. Find locals based on location and keyword relevancy (house hunting, apartments, rent, condos, etc.).  Search your location and actually connect with real people looking for real estate in real time! Read full story

NikNik

The Tweet Plan 2.0

By NikNik · August 6, 2009 · 27 Comments 

The Tweet Plan is a simple way to share your resourceful tips and expertise with your network. You’ve heard of drip marketing right?! Well, the Tweet Plan is essentially “drip tweeting”. Read full story

NikNik

How to Share Video from Your iPhone 3Gs

By NikNik · July 16, 2009 · 6 Comments 

If you’re a proud owner of the new iPhone 3Gs then you have a great opportunity to share video on the go like never before! It’s one thing to create video mobile style (like say with the Flip), but it’s even more exciting and useful when you can share to your favorite social networks like Facebook, Twitter, or YouTube while on the go and with only one mobile device in hand!

For example, you could be at a closing and simply record a brief testimonial from a happy client. With the right iPhone app, you are only a few clicks away from sharing that testimonial on Facebook. Likewise, you could be working with a stager who offers some super advice for homeowners. With your iPhone 3Gs, you could record the stager’s tips and share them with your network on Twitter in a matter of seconds! Basically, you can turn around and share just about any engaging moment, interesting occurrence, random thought, helpful tip or even your favorite dance moves with your iPhone 3Gs. Read full story

NikNik

50 Do-It-Yourself Marketing Ideas for Your Real Estate Business

By NikNik · July 6, 2009 · 40 Comments 

Most of us are looking for ways to save. And although time is money, a little time spent working on your marketing can stretch your budget even further. I’m not suggesting you attempt to create all your marketing yourself, but you can pick and choose a few ideas to supplement with some of your higher quality pieces. When it comes to listing flyers to showcase a home, go for high resolution, custom branding and consistency. However, there are many other affordable ways you can market your real estate business using social media tools, word-of-mouth, and even marketing templates. Check out these 50 do-it-yourself marketing ideas for your real estate business. Read full story

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