If I were comfortable with technology I wouldn’t really be on my game! Technology, you know…the tools, apps, platforms, devices…and even the strategies involved to make them proficient change so rapidly you can’t possibly know all there is to know. So why do we make ourselves crazy and get overwhelmed before even trying…it’s just our [...]

You’re clearly here because you care about your Facebook friends. You want to listen, learn from, help and contribute! I like you already! So brush up on your Facebook “best practices” and make these 5 resolutions to improve your Facebook engagement (if you haven’t already). (1)   No more whining about the timeline…just accept it [...]

One of the best ways to support your content planning is by bookmarking resources you can turn to for (1) curating quality or relevant articles and other media, (2) creating content of your own, and of course (3) consuming content to stay current within your area of expertise. I’m sure you already have favorite websites [...]

In step 1 toward “Developing Your Content Marketing Plan” I asked you to strategize, which involved answering 2 important questions: (1) what do you have to offer and (2) what do your potential clients need from you? By answering these 2 questions you can begin to pinpoint your expertise and focus on your messaging…or what [...]

Does the way you communicate online best reflect your personality….your passion….your profession?   Have you ever stepped back from posting to consider how your actions and words impact your network? Or do they make no impact at all? Stop going through the motions and communicate more effectively by creating your own content marketing plan. Let’s start [...]

The iPad is one sexy tool. So sexy and shiny in fact, that everyone seems to be talking about using it in their business. Or giving one away as marketing swag like in a recent episode of one of my fav shows Parks & Recreation! Btw- I’m not opposed to raffling off an iPad when [...]

I’m excited to announce I’ll be sharing my WordPress expertise online via a series of upcoming classes…available to you, for free! This will be a great opportunity if you’re ready for a Website with more freedom and functionality.  Or maybe you’ve been hearing how WordPress assists you in your overall marketing plan? Whatever the case, I’ll [...]

Plugins are best described as “features” you add to your WordPress site that enhance your functionality, content and lead generation. But new WP.org users can easily become overwhelmed by the abundant shiny plugin choices! And just because you can activate a ton of feature-specific plugins doesn’t mean you need to, or should. Of course it’s [...]